Despite the fact that email marketing is one of the oldest forms of online marketing it is still a remarkably effective marketing tool. Email marketing is an effective method of getting information out to customers, enticing customers to visit your company website and making your customers feel valued and important. When done effectively, email marketing can directly lead to improvements in sales. However when it is done incorrectly, email marketing can irritate your customers and have a negative effect on your business.
The marketing specialists at Gilmedia ensure your company conducts its email marketing the right way. By carefully considering the frequency, content and tone of your company’s emails, Gilmedia creates an email marketing campaign that generates the positive results your company desires.